One of the most successful projects we have worked on in recent years was for Orbital Mailing. The campaign stretched across both HTML emails and printed mailers, each following the same theme.
The campaign needed to communicate the idea that Orbital Mailing were experts at getting their clients out of tight spots regarding their mailings and that they were able to be called upon at short notice and deliver.
We conceived a concept of the Orbital Mailing Team and borrowed an A-Team/Charlies Angels style dynamic and glamourous approach.
Five different HTML emails and printed mailers were sent out within the campaign.